It's So Krucial

Top tier sound designer Mike Young joins us for Episode 05. He talks about his upbringing in the music business in New Zealand, and making his way to the US to work for Spotify, Dash Radio, & McIntosh Labs. At the top of the show, we also break down the Justice department's (non) changes to the consent decrees, and what that means for songwriters. Check out Mike Young (and his work) here: https://www.instagram.com/mikeyoungstudio http://dashradio.com/ http://www.customchannels.net/streaming/mcintosh/ https://www.spotify.com/

In episode 04, we talk to the GRAMMY nominated producer Skhyehutch about getting started in the business, working with TDE, the hilarity of "how-to" beat making tutorials, and more. The hosts also breakdown a recent YouTube study about the long tail of video consumption. Check out Skhyehutch here: http://www.skhyehutch.com https://twitter.com/Skhyehutch https://www.instagram.com/skhyehutch/

Episode 03 features DJ Gio of the Miami duo, LTENGHT. We talk about their music & the Miami scene, their fashion brand, Skoundrels, and the do's and don'ts of being a DJ. Krucialkeys and Jon also discuss the Atlantic Records/Reddit subpoena, and availability of Apple Music vs. Spotify. Check out LTENGHT here: https://soundcloud.com/ltenght https://www.instagram.com/ltenght/ Twitter.com/ltenght Check out Skoundrels here: www.skndrls.com

In episode 2 we have superstar photographer, Kacey Lynch. Known for only shooting with genuine film, Kacey has a unique approach to keeping his craft special. Recorded back in June, we talk about the scarcity of real film, his upbringing/influences, and his new clothing line #bricksandwood. And even though its been out forever, we manage to talk some shit about Kanye's #TLOP. Check out Kacey here: www.bricksandwood.us/shop Insta: @kaceylynch SoundCloud: @kaceylynch twitter.com/kacey_lynch

In the first episode of "It's So Krucial" we have the ultra-talented singer, vōx to talk about her burgeoning career, songwriting, her crazy live performances, as well as tasteful nudes. We also recap the latest news of the week, including a potential Tidal purchase by Apple, and Department of Justice reform. You can find vōx here: itsmevox.com @itsmevox www.instagram.com/itsmevox/ www.facebook.com/itsmevox