Hearsay On The Air Podcast

In episode 33 we profile Joyce Jang (@_joycejang), Software Engineer and self proclaimed Cookie Monster at Hearsay Social.  In our discussion we explore Joyce’s journey to Engineering and the value she is adding daily in improving the user experience and enhancements of our product. We also find out more about the intern program at Hearsay Social with the addition of a special guest. Join @VictorGaxiola and @EliZelig and follow the conversation on Twitter using the hashtag #HSonAir.  If you have a question, comment or suggestion please send us an email at onair@hearsaycorp.com.

In episode 32 we introduce Kate Holmes (@the_kate_holmes), head financial coach and founder of Belmore Financial.  In our discussion we explore how Kate is coaching and helping the planning needs of the next generation of investors, and leveraging technology to connect with clients and prospects.   Join the conversation on Twitter with @VictorGaxiola and @EliZelig using hashtag #HSonAir.    Have a question, comment or suggestion, send us an e-mail at OnAir@HearsayCorp.com

In episode 31 we review the highlights from the SIFMA Social Media Seminar in San Francisco (#SIFMASocial) and the LIMRA Distribution Conference (#DistConf) that took place in Orlando, FL.  Nicole Johnson (@nicjohnmedia), Yasmin Zarabi (@yasminzarabi), and Meagan Hency (@mherf), join Victor Gaxiola (@VictorGaxiola) to talk about the key themes from the two events and explore how much has changed in social media adoption and digital transformation.  Join the conversation on Twitter using hashtag #HSonAir.  We also invite you to ask questions, make comments and suggestions on line or by sending an email to OnAir@HearsayCorp.com  

In episode 30 we introduce Eli Menaker (@EliZelig), Online and Email Marketing Manager at Hearsay Social. In our discussion we explore Eli's role in promoting the Hearsay Social brand with clients and prospects, how he leverages technology to make a connection, and thoughts about the Predictive Social Suite we announced in Mid-February.  We also riff about Alaska, Ultimate Frisbee and the Serial podcast.   Join the conversation on Twitter with @VictorGaxiola and @EliZelig using hashtag #HSonAir.  Use the hashtag to ask questions, make comments or suggestions. If you have a question you'd like answered on the air, send an email to: OnAir@HearsayCorp.com.  

In episode 29 we bid farewell to Ronny Kerr (@RonnyKerr), co-host of Hearsay Social On the Air as he embarks on a new adventure.  In our discussion we'll reflect on the evolution of our company and brand during his time here and what lies ahead as he moves forward in a new chapter of his life and career. This moving episode promises to tug at your heart strings as it lifts your spirits in a joyful and tearful adieu. Please join the converation on Twitter with @VictorGaxiola and @RonnyKerr using hashtag #HSonAir and for this episode also add the special hashtag #FarewellRonny.   Have a question, comment or suggestion? Please send an e-mail to OnAir@HearsayCorp.com and we'll be happy to reply directly and/or answer it on the podcast.  

In episode 28 we sit down to discuss digital transformation in financial services with Jeremy Floyd (@jfloyd), CMO of BPV Capital Management and Adjunct Professor at the University of Tennessee at Chattanooga.  In our discussion we explore how social, mobile and digital technologies are changing client expectations, brand development and inbound marketing.   Join the conversation on Twitter with @VictorGaxiola and @RonnyKerr using hashtag #HSonAir.  

In episode 27, we discuss 'The Advisor of the Future: How to Stay Relevant in the Digital Age" a new Executive Report released on February 19th, 2015 as part of our overall Predictive Social Suite campaign.  Nicole Johnson (@nicjohnmedia), co-author of the report joins us to explore the changing landscape of financial services amid technological disruption, generational shifts, and the threat of robo-advisors.  Download the Executive Report.  We invite you to be part of the conversation on Twitter by using hashtag #HSonAir and/or #AdvisoroftheFuture for tweets around this new report.  

In episode 26 we interview Rohit Bhargava (@RohitBhargava), founder of the Influential Marketing Group, trend curator, and expert in helping brands and leaders be more influential.  He is the author of five best selling books on topics as wide ranging as the future of healthcare, building a brand with personality, and why leaders never eat cauliflower. Rohit has advised hundreds of global brands and is a Professor of Marketing at Georgetown University.  Today, he joins us to share insight on his latest book "Non-Obvious: How to Think Different, Curate Ideas & Predict the Future", now available on Amazon.com. In this all-new fifth edition, discover how to use the powerof non-obvious thinking to grow your business and make a bigger impact in the world.  We think you'll enjoy the entertaining insights Rohit provides and the lively conversation that follows.  Please join @VictorGaxiola and @RonnyKerr in the conversation on Twitter using hashtag #HSonAir.

In episode 25 we interview Alicianne Rand (@AlicianneRand), VP of Marketing with NewsCred (@NewsCred) one of Hearsay Social's content partners. In our discussion we explore how content is being created, consumed and shared by brands and individuals as well as look at how marketers need to evolve their approach to gain new audiences and remain relevant.  Join the conversation with @VictorGaxiola and @RonnyKerr on Twitter using our hashtag #HSonAir.  

In episode 24 we interview Amanda Atwood, Recruiter at Hearsay Social.  In our discussion we explore the challenge of finding talent in this competitive market and what sets Hearsay Social apart from other companies in San Francisco.  We also talk about our internship program, univeristy recruitement, and the recent video she and her team produced showing a year in the life of a new employee.  Join @VictorGaxiola and @RonnyKerr in the conversation on Twitter using hashtag #HSonAir.  

In episode 23, we discuss a recent op-ed piece by Clara Shih (@ClaraShih) in FA Magazine that explores "Will Financial Advisors Become Obsolete?" In the program we discuss how the ongoing threat of robo-advisors has prompted concerns over the importance of the advisor/investor relationship and how the industry must adapt to the changing landscape of the financial services industry to deliver quality and personalized service.  Join the conversation with @VictorGaxiola and @RonnyKerr on Twitter using hashtag #HSonAir.         

In episode 22 we introduce Sarah Pedersen (@SarahCPedersen), Director of Customer Success at Hearsay Social-West, and the role she and her team play in the implementation and adoption of social by our clients.  We also explore how the Customer Success team collaborates with clients to help them define and reach their goals, meet their challenges, and thrive in their use of social media.  Be a part of the conversation with @VictorGaxiola and @RonnyKerr on Twitter using hashtag #HSonAir

In episode 21, we review the main tenets of social media that drive engagement and success. In our discussion we explore 10 best practices for financial professionals to improve their digital connections to get measurable results. Join the conversation on Twitter with @VictorGaxiola and @RonnyKerr using hashtag #HSonAir 

In a special year end episode, we invite founder and CEO of Hearsay Social, Clara Shih (@ClaraShih) to discuss the origins of Hearsay Social and the growth we've experienced in the past five years.  We also explore her thoughts on the state of social media in financial services and what we can expect in 2015 and beyond.  Be a part of the conversation, join @VictorGaxiola and @RonnyKerr using hashtag #HSonAir on Twitter. Happy New Year!

In episode 19 we review the main themes explored at the Digital Marketing in Financial Services Summit in New York. In addition, we provide our commentary on the recently released Putnam Investments Advisor Survey on Social Media use.  Join the conversation on Twitter with @VictorGaxiola and @RonnyKerr using hashtag #HSonAir

In episode 18 we invite Stephanie Sammons (@StephSammons) CEO/Founder of WiredAdvisor.com to discuss the state of social business and digital technologies in Financial Services. We also explore how Stephanie as a writer, speaker, and podcaster is helping individuals and businesses thrive in their use of social media to grow their influence and connect with clients.  Be part of the conversation with @VictorGaxiola and @RonnyKerr on Twitter using hashtag #HSonAir.

In episode 17 we introduce Greg Kroleski (@gregkroleski), Product Manager at Hearsay Social and the role he and his team play in the design and development of our enterpirse platform solution for the financial services industry. We also discuss how customer feedback impacts the evolution of our solution and leads to future enhancements. Join the conversation with @VictorGaxiola and @RonnyKerr on Twitter using hashtag #HSonAir.

In episode 16 we go north to Canada to interview Jay Palter (@JayPalter), Social Strategist, Coach, Speaker, and Chief Engagement Officer of Jay Palter Social Advisory to discuss the state of social business. We explore how Jay is helping individuals and businesses in the financial services industry develop their brands using social media to connnect with clients and prospects to add value and drive results. Follow the conversation on Twitter with @VictorGaxiola and @RonnyKerr using hashtag #HSonAir.

In episode 17 we continue our employee spotlight series by introducing Garland Trice, Software Engineer at Hearsay Social.  Garland shares how the engineering team is working collaboratively with our customer success team and our customers to deliver the platform that they use every day.  Join the conversation on Twitter with @VictorGaxiola and @RonnyKerr using hashtag #HSonAir 

In episode 14 we take the show on the road to New York City and visit with Megan Leonhardt (@megan_leonhardt), Senior Editor of WealthManagement.com and REP Magazine.  In our brief interview we explore her persepective on the financial services industry in general and her thoughts on social media adoption and growth in our industry.  Join the conversation on Twitter with @VictorGaxiola and @RonnyKerr using hashtag #HSonAir