Landscape Digital Show

Episode 24  of Landscape Digital Show reveals how to use research for discovering, curating, and using competitive intelligence to achieve business goals. If you want to beat your competitors you need to know what they’re doing what they re doing well. And you have to be looking for the gaps what they are not doing well, or at all. These are the opportunities that your business can exploit. In a word you have to be prepared. Lucky for you there is abundant information about your landscaping competitors online and it s readily available. The only challenge is discovering and curating it. By curation, I mean saving it so that you can easily access and use it when you need to. Listen to the audio to learn how to use technology to discover competitive intelligence, save it for later access, and use that information to accomplish business goals and objectives. I like to start with the end in mind. What’s it going to take to get your landscaping or lawn care business to the next level? Use your intelligence to ac