Mumbrellacast

18 October 2023 ARN makes a shock bid for rival SCA - what will happen, and what does it mean for the broader media landscape? Also today: Marketing is dead. It sounds provocative, but could adland guru Kevin Roberts be onto something? Telstra announces a major shake-up to its brand and marketing agency roster  And with the Voice referendum now behind us - we look at where it all went wrong for the yes vote, and the role advertising played in the decision  Join Neil Griffiths, Sean Aylmer & Adam Lang for a look at everything under Australia’s media and marketing umbrella.