Magnificent Midlife

Amanda O’ Brien became a full-time digital publisher in midlife, with four successful websites focusing on travel, pets and information. She’s a former marketing director at big corporations and an Australian who’s made London her home. She’s a boutique adventurer, and she’s visited over 70 countries on her travels. We talk about: - What it was like for Amanda to switch from marketing director to digital publisher in midlife - How advertising network Mediavine works and its impact on website traffic and SEO - Transitioning from marketing to digital publishing - Amanda’s solo travel experiences and her advice for women - Amanda’s experience of climbing Kilimanjaro - The experience of feeling uncomfortable in traveling solo, but finding comfort in realizing that nobody notices or cares. - What Amanda likes about being an Aussie in London - Cultural difference between Australia and the UK - Bhutan culture, tourism, and aging society - Travel blogging, social media, and influencer marketing - Midlife transitions,