Media Voices Podcast

For the 95% of publishers who haven't yet adopted AI, identifying a use case they can start with is usually the biggest roadblock. But the tools also need to be available for publishers to be able to support their unique revenue streams. This is the latest in our Media Briefs series of short, sharp sponsored episodes - just 10 to 15 minutes - with a senior executive from a vendor working with publishers to make their businesses better. In this episode, Peter speaks with Maanas Mediratta, CEO at Bridged Media, about how and why making AI tools more accessible to publishers will help the whole ecosystem. Much of the AI innovation is being driven by big tech companies and industries like eCommerce, fashion and finance. But publishers have such a diversity of business models, even tools designed for media companies often won't satisfy individual companies' goals and needs. Note: Media Voices are currently working with Bridged to advance our own goals of driving sign-ups to our daily newsletter, and resurfacing re