Boss-it

Season 2 - Episode 35: "New York Detective Veteran to Entrepreneurial Veteran" with Greg Demitrou

Informações:

Sinopsis

Mark Edwards has a lively and engaging conversation with seasoned US entrepreneur and former NYPD detective, Greg Demitrou.BackgroundGreg is CEO of Lorraine Gregory Communications and Greg’s Corner Office. A retired NYC Detective, he rebranded himself in the marketing space, where he's been for almost 30 years.Greg says being a detective was an ‘interesting ride’ that gave him many skills, including ‘good ears’, so when he's talking to marketing clients those skills help him listen and understand what they really want.They started the business in a little shop back in 1992 with no fax machine, no computers - just 3 ladies stuffing envelopes. Fast forward 30 years and they’re a fully-integrated marketing company with 30 employees. The agency is front of house and they have a print & mail factory at the back of the house. They’ve recently added two television & film studios.Greg says his company takes customers on the complete marketing journey: all the necessary skillsets are in-house so they