Sales Pipeline Radio

Lead follow-up failure. Whose fault is it?

Informações:

Sinopsis

Join us LIVE 11:30 am PST Thurs. 1/11/18 when Alex Terry, CEO of Conversica joins us to talk about the findings of the highly regarded 4 P's Report.  For the third year in a row, Conversica commissioned an in-depth study tracking lead follow-up efforts of B2B and B2C companies across a number of different industries. In 2017, they found that a staggering 77% of companies under-touched their leads. Check back here for the ON-DEMAND Recording of this broadcast -- no later than 1/16 or on the Heinz Marketing Blog on Mon. 1/22 along with the full transcript. AND--- Join us 1/23/18 11am PST for a free 60-minute, live webinar on this topic as well (on-demand afterward).  Terry will join Nancy Nardin of Smart Selling Tools and I to give our "lively" perspective from the Sales (Nancy) and Marketing (Matt) fronts on lead follow up failure AND share best practices for how to do it right.   ABOUT OUR GUEST:   Terry is an accomplished and award winning Internet business veteran with strong track record of driving result