Sales Pipeline Radio
How to enable your entire go-to-market team: Best practices and advice to increase conversion rates and sales success
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:25:43
- Mas informaciones
Informações:
Sinopsis
Don't miss this week's guest, Jen Spencer, VP of Sales & Marketing at SmartBug Media. We'll be live at 11:30 PST Thurs. 1/4. Check back here for the recording no later than 1/8/18 and read the transcript on the Heinz Marketing blog on Mon. 1/15/18. We'll talk about: How to enable your entire go-to-market team: Best practices and advice to increase conversion rates and sales success Some Highlights: Intelligent Inbound - Data-oriented - Not just blogs and whitepapers -- web design, PR, sales enablement, creative working together to grow revenue and marketing ROI - Importance of the marketing to sales handoff with inbound - Evolution of public relations; how to use it to enhance inbound strategy MORE ABOUT OUR GUEST: Jen Spencer is Vice President, Sales & Marketing for SmartBug Media, a leading intelligent inbound marketing agency that assists businesses in generating leads; increasing awareness; and building brand loyalty through inbound marketing, digital strategy, design, marketing automation