Sales Pipeline Radio

Join us this week when Robert Pease, Pipeline Practice Lead for Heinz Marketing hosts Guy Weismantel, EVP Marketing Marchex They'll be tackling:    The offline blind spot for marketers in the omnichannel world How the complex omnichannel customer journey has transformed the role of the digital marketer How does the offline blind spot impact businesses’ bottom line? Why customers who call your business are your best customers and how markets struggle to target them effectively How call analytics can help marketers develop a strategy to adapt to the omnichannel landscape The importance of knowing where your best customers come from and how to better identify and target them to generate more sales leads and close more deals Definitely check out the Marchex Research Report: The Offline blind spot and the modern marketer: Optimizing the path to purchase when your prospects become customers offline More about Guy:  He is currently EVP and CMO of at Marchex, where he helps marketers find their best customers--the