Why I Social

On this week's episode of Why I Social: Chris Barrows sits down with Growth Marketer Theresa Potratz. Teresa shares her journey from social media specialist to growth marketing director. She also discusses how AI is transforming content creation and strategy - and gives insights into her unique podcast, "Unhinged History."  Learn why Theresa socials on this week's episode!  Key Highlights: - Evolution of Social Media Marketing: Discover how AI has revolutionized the industry, shifting from manual processes to efficient, AI-assisted methods. Theresa shares insights on the balance between AI tools and human oversight. - Growth Marketing Strategies: Theresa defines growth marketing and shares her career journey, emphasizing the importance of diverse skills in creating effective strategies. - "Unhinged History" Podcast: Learn about Theresa's podcast, which brings unique historical events to life, and how she leverages social media to expand its reach with a focus on Tik Tok.  Theresa's Links:  LinkedIn UnHinged