Kciabc Today

Hosted by Roy Harryman Register now for the Oct. 15 luncheon at http://kciabc.com/events. What's the business case for mobile live streaming apps such as Parascope and Blab? Jonathan Mast, director of social media at Sedgwick, is actively using these tools to promote and engage his company's brand. Join us Oct. 15 to learn how to: *Incorporate live streaming into your digital communications strategy. *Get leadership buy-in to start a live-streaming program. *Develop a content map for live-streaming success. *Overcome and manage the risks associated with live streaming. Mast is the director of social media at Sedgwick, the leading global provider of innovative, technology-enabled claims and productivity management solutions. Sedgwick delivers a world of expert resources to a diverse client base with nearly 12,000 colleagues in 275 offices located in the U.S., Canada, Puerto Rico and the U.K. He is responsible for overseeing the company’s digital content strategy. Prior to joining Sedgwick, he was the seni