Skift

Belmond Expansion, Family Luxury and a 'Stupid' Jet Fuel

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Sinopsis

Belmond, a luxury brand under LVMH, is expanding its portfolio with new high-end trains, private villas, and Michelin-starred experiences to meet the growing demand for immersive travel. Meanwhile, family-run hotels are winning over travelers who prefer understated, personal experiences over ostentatious, cookie-cutter luxury. Finally, the debate over sustainable aviation fuel continues, with ambitious targets and strong industry resistance highlighting the challenges of going green in the aviation sector. Luxury travel brand Belmond is emphasizing experiences  How family-owned hotels are adding their own touches to luxury We examine sustainable aviation fuel Connect with Skift LinkedIn: https://www.linkedin.com/company/skift/ WhatsApp: https://whatsapp.com/channel/0029VaAL375LikgIXmNPYQ0L/ Facebook: https://facebook.com/skiftnews Instagram: https://www.instagram.com/skiftnews/ Threads: https://www.threads.net/@skiftnews Bluesky: https://bsky.app/profile/skiftnews.bsky.social X: https://twitter.com/skif