Skift

Accor’s Ambitions, G Adventures’ New Brand and Morocco’s World Cup Prep

Informações:

Sinopsis

Episode Notes Accor CEO Sebastien Bazin said the Paris-based hotel group has 47 brands in its portfolio. And the company has plans to add more, writes Middle East Reporter Josh Corder. Bazin said at the Future Hospitality Summit in Dubai that Accor doesn’t have too many brands. He noted in the era of technology, customers have enough resources to discover them all. Bazin also said it’s important that no two brands are the same and that all of them are relevant. As for global growth, Bazin thinks China and India will be the largest markets in the medium- and long-term.  Next, G Adventures launched a new brand this week targeting solo travelers interested in connecting with others on group tours, writes Global Tourism Reporter Dawit Habtemariam.  The new brand — called “Solo-ish Adventures” — is geared toward travelers not wanting to wait on others to book a trip or feel like a “third wheel” on group tours. The trips, which will run on average 12 days, will feature activities such as cooking classes and food wa