Skift

Episode Notes Hotel companies are trying to figure out how artificial intelligence will impact their businesses. Leaders in the industry aren’t quite sure yet, reports Senior Hospitality Editor Sean O’Neill, who attended the Destination AI summit in Washington, D.C.  Jess Petitt, an executive at Hilton, said the number of hotel bookings made using generative AI is minuscule but added the technology would make a huge impact on the industry. However, some experts are skeptical about generative AI significantly changing the balance of power regarding how hotels attract customers. O’Neill writes if hotel companies don’t adequately invest in the technology, they’ll be out-competed technologically.  Next, Mallorca continues to be a tourism hotspot despite recent large-scale protests against mass tourism to the island, writes Global Tourism Reporter Dawit Habtemariam.  Mallorca recorded more than 8.5 million overnight hotel stays in August, the highest of any tourist region in Spain. The island also had the highest