Skift

Presented by BrandUSA Episode Notes The market for unlimited in-flight Wi-Fi connectivity is set to boom as airlines look to make it easier for travelers to stay connected in the skies. Reporter Ajay Awtaney provides background into the history of in-flight Wi-Fi. Awtaney writes in-flight internet connectivity has come a long way since what he calls painfully slow service more than 20 years ago. As technology has improved over the past two decades, airlines have used advertising or sponsorship deals — such as a partnership with a streaming service — to make in-flight Wi-Fi more affordable. More carriers in recent years — including Delta Air Lines — have offered free Wi-Fi to members of their loyalty programs.  In addition, Airbus unveiled in 2022 the HBCplus system, which makes it easier for airlines to provide in-flight Wi-Fi.   Next, Airbnb hadn’t said much about its experiences offerings amid recent struggles. But the company’s Chief Financial Officer Ellie Mertz has explained what went wrong and how it p