Hearsay On The Air Podcast
HS103- How Prudential Leverages Texting to Build Client Loyalty
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:38:37
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Sinopsis
In Episode 103 we share a recent webcast with Birdia Chambers (@BirdiaChambers), Prudential’s Head of Social and Digital Strategy, on the strategy and implementation of Hearsay Messages. In our discussion, Birdia shares Prudential’s initial discovery process including who was involved, and the best practices and outcomes they learned along the way. A replay of the full webcast is available online here. Be part of the conversation with @victorgaxiola on Twitter using hashtag #HSonAir. If you have a question, comment or suggestion, please send an email to OnAir@HearsayCorp.com. We also invite you to “like” our podcast page on Facebook where we share posts about the podcast, our guests and other fun stuff. If you like the music on the show, follow the special #HSonAir playlist on Spotify. EPISODE LINKS Replay of the Prudential Webcast with Birdia Chambers Link to the Presentation Deck Webcast blog post