Usable Marketing

In this episode, I talk about how the strategy pieces guide the work. What are the tactics and the work that needs to be done? There are three things to think about when drilling in on your tactics. 1) Who are the People? 2) What Process's do you need in place? 3) What Technology/ Tools are needed? #MindsetMonday Go download our free guide on building a killer marketing strategy with The Marketing Canvas at www.freemarketingcanvas.com. •Watch the podcast on [Youtube](https://www.youtube.com/channel/UCBsNUHeU-HiZtjra-KtWP7Q) •Follow us on [Facebook](http://facebook.com/gingerzumaetahq) --- Support this podcast: https://anchor.fm/usablemarketing/support