Off-farm Income

  SHOW NOTES INTRODUCING TYLER GARDNER!  Imagine for a moment that you are the nation's highest achiever in a very niche crop.  What could you do with that?  Well, Tyler Gardner, the 2020 National Proficiency Winner in fruit production is that person. Tyler has grown up on a cranberry farm in Pittsville, Wisconsin.  This is the largest cranberry producing county in the largest cranberry producing state in the U.S., and Tyler is right in the middle of it.  Gardner Cranberries has been referred to as "the biggest little guy" in cranberries.  Tyler's family has vertically integrated their portion of the cranberry business from the growing of the fruit to the production of the concentrate. For many years, Tyler has been working in every aspect of cranberry production.  Today he finds himself at the University Of Wisconsin, River Falls, studying agriculture business in preparation for a career farming this interesting and timely fruit.  Tyler wants to set off to work for one of the big players in agricultural i