Business Wars
Denim Wars | Cowboys & Indigos | 1
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:23:06
- Mas informaciones
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Sinopsis
It's the 1930s and Californian jeans maker Levi Strauss & Co. is struggling. The Great Depression is destroying jobs and killing demand for its denim workwear.So when a craze for the Old West boosts demand for jeans, Levi's and its rival Lee seize the moment. But then an unfamiliar stranger swaggers into town looking to make their battle a three-way shootout.Listen ad-free on Wondery+ hereSupport us by supporting our sponsors!
