Marketing Speak | Take Your Marketing To The Next Level

Joining me today is the remarkable Justin Rondeau, who’s here to dive into the depths of conversion rate optimization. After listening to this conversation, you’ll be inspired and empowered to use A/B tests or split tests to help optimize your business. Justin is a uniquely expert. He’s the leader of the marketing and growth team at DigitalMarketer, which produces the Traffic & Conversion Summit. Find Out More About Justin Here: Justin Rondeau on LinkedIn Justin Rondeau at DigitalMarketer @Jtrondeau on Twitter Justin Rondeau on Facebook In This Episode: [01:09] - Justin jumps straight into talking about testing, discussing when one should use testing and when common sense is enough. [03:36] - For someone who isn’t too familiar with the realm of conversion rate optimization, what are some of the most obvious kinds of basic tests that Justin would recommend that people do? [05:04] - Justin talks about some of the things you could try out with offer tests, such as 14-day or 30-day free trials. Stephan then