Create If Writing - Authentic Platform Building For Writers & Bloggers

It's a well-known fact that many authors hate marketing. But more and more, marketing is something authors must understand and take part in, EVEN if you're doing the traditional route. My goal? Is to help teach marketing for authors who hate marketing.  First of all, we need to reframe the conversation about marketing. What comes to mind when you think of marketing? A sleazy car salesman? That person who is constantly shouting BUY MY BOOK! BUY MY BOOK! on Facebook and Twitter? Maybe the direct sales rep who keep sending you private messages? Put those ideas out of your mind. Let's shift how you see marketing. For authors, marketing is about connecting with the ideal readers for your books. You are serving up your books to readers who WANT them. The end. Sounds much better, right? Whenever you're feeling frustrated about marketing and promotion, take a moment to shift your mindset back to this. You are writing books for readers, then helping those readers find them.   FOUR PILLARS OF MARKETING While there are