Advertising Specialty Institute

A distributor owned by Donate Life America is using 100% of the proceeds from each sale to support organ, eye and tissue donation.

Holly Brown and AJ Dickson of Top 40 supplier PCNA (asi/78897) talk about how the company’s Proud Path initiative has grown in the last year and what they have in store for the future.

Are you on top of the most recent apparel decoration trends? Today’s guest, Rachel Corey, Promotional Program Manager at STAHLS’ DFC is here to take the guesswork out of your next project and give you the confidence you need to tackle unique fabrics and challenging applications for all the latest trends. You’ll find out how to keep your business timely and on-trend, how to choose garments that will withstand time and wear and why this matters to your customers.

In this live Social Angle podcast, recorded on Wednesday, April 12, ASI Media’s Vinnie Driscoll chats with Adam Grant and Graham Walsh, co-founders of True North Incentive Group and co-stars of their social media game, about the role CEOs and other executives should play in a company’s social media marketing. What are the benefits and drawbacks? Is there such a thing as too much? Don't miss this discussion with Adam and Graham!

Executive Editors Theresa Hegel and Sara Lavenduski share their seasonal traditions, try new sweet treats and discuss ways distributors can take advantage of the thaw to sell more promo.

In this live Social Angle podcast, ASI Media’s Vinnie Driscoll chats with Ryan Moor, CEO of Allmade Apparel (asi/34341), about how he uses daily ice baths to push himself out of his comfort zone, the results he’s seen in almost five years, and how he’s been able to use social media to document his journey. If you’re looking for a little motivation, don’t miss this discussion!

TikTok expert Paola Granados, the social media lead at Ontario, CA-based distributor AnyPromo (asi/117065), weighs in on the popular, yet controversial, platform.

ASI editors Theresa Hegel and Christopher Ruvo discuss the ins and outs of these important sustainability-related topics, and offer strategies for undertaking eco initiatives and responsibly marketing them.

Amy Clyne of Top 40 distributor Kaeser & Blair shares her advice for the most common client challenges as listed by our readers.

So many heat transfers, so little time. Thankfully, heat transfers from STAHLS’ (asi/88984) are quick and easy to apply, plus they can be used with a wide range of substrates and surfaces. I’m Emma O’Sullivan, Senior Manager of Content Marketing at ASI, and today you’ll learn all about the many types of heat transfers out there in this discussion with Dave Conner, Content Director at STAHLS’ & STAHLS’ Transfer Express. We’ll explain when to use each transfer type, what makes each one so unique and why this is a versatile decoration method you should take advantage of.

The Promo Insiders crew discusses what bank failures, noncompete bans and independent contractor legislation will mean for the industry.

In this live Social Angle podcast, ASI Media’s Vinnie Driscoll chats with Jeff Davis, founder of Record Remix (asi/93934), about his interesting business (which makes housewares and gifts out of reclaimed vintage vinyl records), the struggles he endures promoting his business on social media, and much more. If you’re a promo pro who has to deal with roadblocks like non-disclosure agreements (NDAs) and proper targeting, don’t miss this discussion!

Ann Baiden from Innovatex Solutions in Ontario reflects on the important observance and her efforts to advance women’s causes.

CEO Brandon Mackay candidly discusses the post-acquisition integration challenges that led to service problems in 2022 – and how the firm has put the issues in the past.

What if we told you there was a way to provide clients with the exact amount of apparel they need, customized to their exact specifications, all the while reducing waste and increasing sustainability? Well, there is. On today’s podcast, we’re talking about apparel fulfillment on demand, explained by our guest Rachel Corey, Promotional Program Manager at STAHLS’ DFC. You’ll learn why this is a service you need to take advantage of, how it aids in sustainable initiatives plus specific products you can start using today.

In this live Social Angle podcast, recorded on Monday, Feb. 20, ASI Media’s Vinnie Driscoll chats with Mike Freestone, chief idea officer at The Promo Agency, Powered by Proforma (asi/490055), about the viral AI chatbot taking the globe by storm: ChatGPT. What is it, how does it work, and why should the promo industry care? Find out now!

Kevin McCracken, co-founder of Social Imprints, talks about baking social responsibility and “fair-chance” hiring into your company’s ethos, as well as how sustainability efforts can improve the industry as a whole.

In this live Social Angle podcast from Wednesday, Feb. 15 at 11 am EST, ASI Media’s Vinnie Driscoll chats with Jon Katz, founder of portable blender supplier BLENDi (asi/63737), about what it's like being new to the industry, how he uses social media to promote his product and solicit trade show tips, and much more.

Two experts return to the podcast to give an update on this recovering sector.

ASI’s Nate Kucsma and Christopher Ruvo examine the industry’s strong 2022 performance and discuss what lies ahead in 2023.