Sinopsis
Everything under Australias media and marketing umbrella
Episodios
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One-on-one: Force of Nature: The Dry 2 cast
15/02/2024 Duración: 17minOn this episode of the one-on-one series, host Neil Griffiths sits down with Force of Nature: The Dry 2 star, Eric Bana, as well as director Rob Connolly, producer Jodi Matterson and The Dry author, Jane Harper.
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Seven’s had a big week – some good news… and some bad news
14/02/2024 Duración: 25min14 February 2024 Seven pulled in some massive TV ratings this week with the Super Bowl, but their financials weren’t as stellar. Here’s the good and bad news about it. Also on this episode: We tease this week's one-on-one podcast series guest! Join Neil Griffiths and Adam Lang for a look at everything under Australia’s media and marketing umbrella.
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One-on-one: Greg Hoffman - part 2
08/02/2024 Duración: 26minPart two: Neil Griffiths is joined by one of the headliner names at the 2024 Mumbrella360 conference and the former Nike CMO, Greg Hoffman.
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Taylor-mania: Marketing genius, overexposure… or both?
07/02/2024 Duración: 33min7 February 2024 Taylor Swift is set to hit Australia next year and Taylor-mania has well and truly swept the nation… but that all comes after Monday’s Super Bowl where the pop star seems to be getting more attention then the game itself! Also on this episode: We discuss Mumbrella’s new one-on-one series and tease part two of our conversation with former Nike CMO, Greg Hoffman. Join Neil Griffiths and Adam Lang for a look at everything under Australia’s media and marketing umbrella.
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One-on-one: Greg Hoffman - part 1
01/02/2024 Duración: 27minOn this episode of the one-on-one series, host Neil Griffiths is joined by one of the headliner names at the 2024 Mumbrella360 conference and the former Nike CMO, Greg Hoffman.
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The rebirth and death of two iconic Aussie brands; Another hit for Optus
31/01/2024 Duración: 19min31 January 2024 The last week has seen the rebirth of one iconic Australian brand and the death of another Also on this episode: Optus dealt another blow as incoming head marketer ditches role just days out from commencing Join Neil Griffiths, Adam Lang and Lauren McNamara for a look at everything under Australia’s media and marketing umbrella.
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What new chair could mean for ABC; Woolies CEO goes on press tour after Aus Day backlash
24/01/2024 Duración: 21min24 January 2024 Former News Corp CEO Kim Williams is set to be the next chair of ABC - here's what it could mean for consumers and staff. Also on this episode: - Woolworths CEO Brad Banducci has attempted to clear up the Australia Day backlash - but did it work? Join Neil Griffiths & Adam Lang for a look at everything under Australia's media and marketing umbrella.
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Mumbrellacast is back: Australia Day retail fallout, Australian Open and what to expect in 2024
17/01/2024 Duración: 29min17 January 2024 On the first episode of the year, hosts Neil Griffiths and Adam Lang go through some big announcements for Mumbrella and are joined by the editorial team to discuss the Australia Day retail fallout, why the Australian Open remains a hit for advertisers and brands, and so much more!
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The final episode of 2023: The biggest stories of the year and Mumbrella talks to Netflix CEO Ted Sarandos
13/12/2023 Duración: 26min13 December 2023 Netflix is now releasing its viewing data - CEO Ted Sarandos told us all about it Also on this episode: For the final Mumbrellacast of 2023, we look at some of the biggest stories of the year Join Neil Griffiths, Adam Lang & Nathan Jolly for a look at everything under Australia’s media and marketing umbrella.
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Spotify cuts, pivoting from podcasts and angry artists; Elon Musk – magician or mad?
06/12/2023 Duración: 32min6 November 2023 Spotify the latest to be hit with staff cuts across its global business as it pivots away from podcasts Also on this episode: Elon Musk tells advertisers what he really thinks And we look into the International Cricket Council’s new deal with Amazon Prime Join Neil Griffiths, Adam Lang, Nathan Jolly & Kalila Welch for a look at everything under Australia’s media and marketing umbrella
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Private Media redundancies highlight challenging time for Australian media; The proof that the creative industry needs to clean its act up
29/11/2023 Duración: 22min29 November 2023 Private Media publishing group the latest to get hit with redundancies Also on this episode: Australia’s creative industry wants to clean up its act and now we have proof The founder behind Jim’s Mowing has launched a beauty business and it is booming Join Neil Griffiths, Adam Lang & Kalila Welch for a look at everything under Australia’s media and marketing umbrella.
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ARN boss tells us about landmark Kyle & Jackie O deal; Is SCA doomed?; The fallout from Kelly Bayer Rosmarin’s Optus resignation
22/11/2023 Duración: 32min22 November 2023 Kyle & Jackie O sign historic ten-year deal; is this the beginning of the end for SCA? Also today: - We talk to ARN CEO Ciaran Davis about the huge deal - And we look at the fallout from Optus CEO Kelly Bayer Rosmarin’s resignation this week and how the telco can bounce back Join Neil Griffiths & Adam Lang for a look at everything under Australia’s media and marketing umbrella.
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Optus still has a chance to turn this comms crisis around; What Seven West Media’s stake in ARN/SCA wars really means
15/11/2023 Duración: 31min15 November 2023 Seven West Media enters the ARN/SCA media wars, but what does it all mean? Also on this episode: Optus offer up new explanation for last week’s nationwide outage And the ARIA Awards are back, but for how long? Join Neil Griffiths, Adam Lang & Nathan Jolly for a look at everything under Australia’s media and marketing umbrella.
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Optus dealing with crisis comms over outage; is the Melbourne Cup on its last legs?
08/11/2023 Duración: 29min8 November 2023 Optus slammed after nationwide outrage, as Comms Minister demands answers Also on this episode: Has the Melbourne Cup lost its media value? And the aftermath of the Qantas AGM Join Neil Griffiths, Adam Lang & Nathan Jolly for a look at everything under Australia’s media and marketing umbrella.
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The realities of the CHEP redundancies; Inside SCA's AGM
01/11/2023 Duración: 24min1 November 2023 Telstra’s recent agency roster shake-up results in redundancies at CHEP, as revealed by Mumbrella this week. Also this week: - Mumbrella’s events are back in 2024 with Mumbrella360 and CommsCon - And inside SCA’s annual general meeting Join Neil Griffiths, Adam Lang & Lauren McNamara for a look at everything under Australia’s media and marketing umbrella.
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The good and the bad of SXSW; Deep dive into upfronts season; Latest on ARN's SCA takeover bid
25/10/2023 Duración: 27min25 October 2023 The aftermath of Australia’s inaugural South by Southwest - the good, the bad and its future. Also today: - It’s upfronts season - we dive into some of the networks 2024 plans - The latest on ARN’s bid to takeover SCA - And one of Australia’s biggest names in TV says the misinformation cycle in news and social media is beyond repair Join Neil Griffiths, Adam Lang & Nathan Jolly for a look at everything under Australia’s media and marketing umbrella.
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ARN's shock bid for rival SCA; Telstra's agency shake-up; Is marketing dead?; Voice advertising fall-out
18/10/2023 Duración: 24min18 October 2023 ARN makes a shock bid for rival SCA - what will happen, and what does it mean for the broader media landscape? Also today: Marketing is dead. It sounds provocative, but could adland guru Kevin Roberts be onto something? Telstra announces a major shake-up to its brand and marketing agency roster And with the Voice referendum now behind us - we look at where it all went wrong for the yes vote, and the role advertising played in the decision Join Neil Griffiths, Sean Aylmer & Adam Lang for a look at everything under Australia’s media and marketing umbrella.
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Can ads swing Voice votes?; Board shake-up at Qantas; OzTAM's new CEO; What Australia's best journalists have in common
11/10/2023 Duración: 33min11 October 2023 We're in the final few days of campaigning before the Voice referendum - can last minute advertising really sway votes? Also today: The chair and three directors to go in a major board shakeup at Qantas OzTAM appoints a new CEO And what Nick McKenzie and Joe Aston - two of Australia’s best journalists - have in common Join Michael Thompson, Sean Aylmer & Adam Lang for a look at everything under Australia’s media and marketing umbrella.
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Media CEO pay; Sport still king on free-to-air; 'Yes' campaign gains media momentum; Spotify tackles Audible on audiobooks
04/10/2023 Duración: 28min4 October 2023 Australia’s highest-paid media boss took home $3.4m last year - we take a look at what CEOs are being paid in the media world Also today: Sport is still king on free-to-air TV The 'Yes' campaign gains media momentum - but will it be enough? And Spotify’s conquered podcasts, now they’re going after Audible with audiobooks Join Michael Thompson & Sean Aylmer for a look at everything under Australia’s media and marketing umbrella. Also mentioned in today's episode: here's what marketers are getting paid.
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What is going on at Dentsu?; Crown's campaign begins brand rehab; Threads & X fail to engage; Mumbrella's State of the Industry survey
27/09/2023 Duración: 32min27 September 2023 What is going on at Dentsu? Restructuring, redundancies, and a few big appointments - all signs of the pressures on media businesses right now. Also today: Crown Resorts launches a major brand refresh - will it be enough to repair its reputation after two Royal Commissions? Threads and a rebranded Twitter fail to capture Australia’s attention And the launch of Mumbrella’s State of the Industry Survey Join Michael Thompson & Adam Lang for a look at everything under Australia’s media and marketing umbrella. Also mentioned in today's episode: the best work perks in adland.